PORTFOLIO
My Latest Project
A selection of recent work focused on real goals, clear strategy, and measurable results.
Each project reflects a balance of performance, creativity, and thoughtful execution.

Meta Ads Campaign
Executed a high-efficiency Meta Ads campaign focused on maximizing conversion value while minimizing acquisition costs. Over a 6-month period, I implemented a strategy that stabilized the Cost Per Purchase (CPP) at under $0.50 while generating over 2,900 total website purchases.

Cover Photo Design
A collection of high-converting Facebook cover photos and web banners designed for local Bangladeshi brands. This project highlights my ability to create niche specific visuals that align with brand identity, whether it's organic products or luxury fashion.

Creative Design
Designed a targeted ad creative for the "Simplicity Electric Cooking Pot" aimed at Gen Z, students, and young professionals living in hostels or bachelor messes. The visual strategy focuses on "convenience in a single device."

Google Ads Campaign
Designed and managed a high-intent Google Search campaign targeting businesses actively seeking "PPC Services." The strategy utilized "Exact Match" keywords to filter for the highest quality intent, ensuring minimal budget wastage.

Optimizing Ad Sets for Low CPM & High ROAS
This project demonstrates a granular approach to ad set testing and optimization over a 6-month period (June - Dec 2025). By constantly refining audience targeting and creative relevance, I successfully drove CPMs down to as low as $0.43, allowing for massive reach on a limited budget.

Conversion Tracking Architecture Using Google Tag Manager (GA4 & Meta Pixel)
Implemented a structured conversion tracking setup using Google Tag Manager with GA4 and Meta Pixel to capture the full e-commerce funnel. This ensures accurate event data for ad optimization, remarketing, and performance analysis.

Personal Branding Design for LinkedIn
This collection features high-engagement creatives designed to "stop the scroll." The strategy focuses on Contrarian Hooks—headlines that challenge common beliefs to trigger curiosity.

High-Efficiency Messaging & Sales Campaigns
Managed a multi-objective ad account focusing on driving low-cost conversations and direct sales. This snapshot from September–October 2025 shows a "Newsletter" engagement campaign where I achieved an exceptional $0.09 Cost Per Messaging Conversation.
